Inshore Lures

The unique shape and original design of the RIDGEBACK LONG CAST creates an exciting new casting metal action.  Read more

The Original Clarkspoon with added flash tape to compliment the bright chrome finish of the spoon. Available in a variety of colors and sizes with matching flash tape / bead color combinations Read more

Excelling at scenarios where predatory fish are feeding on crustaceans, the Duratech crab delivers Hyper-realistic details Read more

Two years of testing, tunning, and development have produced the best performing glide bait in its category. Read more

Based off the 3D scan of a real mullet. This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers hunting big fish in pressured waters. Read more

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Read more

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Read more

A segmented body and thin paddle tail allow the PaddlerZ to be fished as twitch-, wake-, or swimbaits, on both fast and slow retrieve speeds. Read more

Mating the signature ribbed body of the TroutTrick® with Z-Man's exclusive curved paddle tail creates a unique bait with lifelike swimming action that attracts bites from not just seatrout, but a variety of fresh-and saltwater gamefish Read more

Captain Mack’s Super Spoon is a traditional Lead Core Jigging Spoon that is very effective for most all species of game-fish. Read more

Long Cast Minnow boasts extremely efficient casts that serve land-based anglers, as well as those fishing from a boat. Punching through even windy conditions Read more

Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt. Read more

Big poppin'. Big splashin'. Big bassin'. The X-Rap attitude to topwater. Arched body shape sets lure up for a large kerplunk-pop and splash with every snap Read more

While shrimp typically swim forward in a slow motion, they move backwards quickly in sharp, short bursts when frightened or chased--and nothing gets inshore gamefish fired up like the sight of fleeing shrimp! Read more

This topwater bait features an exclusive design that radically alters the action of the lure. V-hull body design combined with tail weighted balance allows the lure to cut quick with the snap of the rod Read more

The TroutTrick is absolutely deadly not just on spotted seatrout, but also redfish, flounder, stripers, bass, and more! Read more

The Vudu Weedless comes with a belly style hook configuration which makes it much more weedless than our traditional Vudu Shrimp Read more

The new Vudu 6" Shads are made from "TOUGH AS HELL" TPE, The serrated tail articulates, creating a life like swimming action Read more