Soft Lures


$7.49
in stock
Fish’n Strips® tough consistency make them the perfect bait for surf fishing from the beach, off a jetty, atop a pier, or from the bridge. Their design virtually guarantees they’ll stay on the hook
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Fishbites
FISH’N STRIPS CRAB
Fish’n Strips® tough consistency make them the perfect bait for surf fishing from the beach, off a jetty, atop a pier, or from the bridge. Their design virtually guarantees they’ll stay on the hook
$7.49


$7.79
in stock
Fish’n Strips® tough consistency make them the perfect bait for surf fishing from the beach, off a jetty, atop a pier, or from the bridge. Their design virtually guarantees they’ll stay on the hook
Read more
Fishbites
FISH’N STRIPS SHRIMP
Fish’n Strips® tough consistency make them the perfect bait for surf fishing from the beach, off a jetty, atop a pier, or from the bridge. Their design virtually guarantees they’ll stay on the hook
$7.79


$8.99
in stock
The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plastic
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Hogy
Protail 6.5" 3oz Paddle
The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plastic
$8.99


$7.99
currently unavailable online
The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plastic
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Hogy
Protail 6.5" 2oz Paddle
The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plastic
$7.99


$8.99
in stock
Tsunami Holographic Swim Shad Soft Baits are designed to trigger fast, hard strikes! Tough soft-vinyl body features an ultra-realistic holographic foil core and lifelike 3D eyes..
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Tsunami
Holographic Swim Shad
Tsunami Holographic Swim Shad Soft Baits are designed to trigger fast, hard strikes! Tough soft-vinyl body features an ultra-realistic holographic foil core and lifelike 3D eyes..
$8.99


$8.99
in stock
This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers hunting big fish in pressured waters.
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Savage Gear
PULSE TAIL MULLET LB 4"
This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers hunting big fish in pressured waters.
$8.99


$13.99
in stock
This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers hunting big fish in pressured waters.
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Savage Gear
Pulse Tail Mullet Line Thru 6"
This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers hunting big fish in pressured waters.
$13.99


$4.99
in stock
The 6″ Sea Shad features a solid shad body with a paddle tail that gives it unbelievable action!
The 4″ Sea Shad features a solid shad body with a paddle tail for action! Read more
The 4″ Sea Shad features a solid shad body with a paddle tail for action! Read more
Bass Assassin
Sea Shad 4" & 6″
The 6″ Sea Shad features a solid shad body with a paddle tail that gives it unbelievable action!
The 4″ Sea Shad features a solid shad body with a paddle tail for action!
The 4″ Sea Shad features a solid shad body with a paddle tail for action!
$4.99


$6.49
in stock
Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt.
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Fishbites
LONGER LASTING E-Z SHRIMP
Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt.
$6.49


$5.99
in stock
E-Z baits can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″ long.
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Fishbites
FAST ACTING E-Z SHRIMP
E-Z baits can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″ long.
$5.99


$6.09
in stock
Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z baits can be used on a bare hook or as a trailer on a jig or skirt.
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Fishbites
FAST ACTING E-Z SQUID - Pink
Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z baits can be used on a bare hook or as a trailer on a jig or skirt.
$6.09


$7.39
in stock
All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″ long.
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Fishbites
LONGER LASTING E-Z FLEA
All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″ long.
$7.39


$5.99
in stock
E-Z baits can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″ long.
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Fishbites
FAST ACTING E-Z CLAM - Flesh
E-Z baits can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″ long.
$5.99


$4.99
currently unavailable online
Anglers seeking to mimic deep-bodied inshore forage like menhaden, pinfish, threadfin, pilchards, croakers, or shad make the Scented PogyZ their go-to bait.
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Z-Man
Scented PogyZ 3" Swimbait 5pk
Anglers seeking to mimic deep-bodied inshore forage like menhaden, pinfish, threadfin, pilchards, croakers, or shad make the Scented PogyZ their go-to bait.
$4.99


$4.99
currently unavailable online
The Jig Head is designed for targeting deeper weed pockets. Allow the bait to rest on bottom where the quivering tail action entices even the wariest of fish.
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Storm
360GT Manta Tail Jig
The Jig Head is designed for targeting deeper weed pockets. Allow the bait to rest on bottom where the quivering tail action entices even the wariest of fish.
$4.99


$4.99
in stock
Rig with a Weighted Swimbait Hook and use a twitching retrieve to glide and change directions like a fleeing baitfish.
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Storm
360GT Manta Tail Hook
Rig with a Weighted Swimbait Hook and use a twitching retrieve to glide and change directions like a fleeing baitfish.
$4.99


$4.99
currently unavailable online
Swimming on retrieve and fall with a tight body roll and quick paddling cadence, the tail offers the option to cut or remove the “tail tendon” for a wider tail action.
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Storm
360GT Mangrove Minnow Jig
Swimming on retrieve and fall with a tight body roll and quick paddling cadence, the tail offers the option to cut or remove the “tail tendon” for a wider tail action.
$4.99


$3.99
currently unavailable online
Swimming on retrieve and fall with a tight body roll and quick paddling cadence, the tail offers the option to cut or remove the “tail tendon” for a wider tail action.
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Storm
360GT Mangrove Minnow Hook
Swimming on retrieve and fall with a tight body roll and quick paddling cadence, the tail offers the option to cut or remove the “tail tendon” for a wider tail action.
$3.99