Johnny’s Drift’n Crab is built to fool the fish that matter. Designed to look like a drifting pass crab riding an outgoing tide, it sits naturally...More
Johnny’s Drift’n Crab is built to fool the fish that matter. Desig...
Long Cast Minnow boasts extremely efficient casts that serve land-based anglers, as well as those fishing from a boat. Punching through even windy con...More
Long Cast Minnow boasts extremely efficient casts that serve land-base...
Vudu "Swimbaits" are also built from "Tough As Hell" TPE plastic. If you love throwing swimbaits, get ready for the very best chunk & wind baits out t...More
Vudu "Swimbaits" are also built from "Tough As Hell" TPE plastic. If y...
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft ba...More
The extreme scent dispersion of Gulp!® expands the strike zone allowi...
The Saltwater PowerBait® CullShad is the next level paddletail soft bait for inshore fishing. The paddletail provides a lifelike swimming action to t...More
The Saltwater PowerBait® CullShad is the next level paddletail soft b...
Spoons have long enjoyed a high rank among fishing lures; and for good reason, as their user-friendly design, forage mimicking form and inherently att...More
Spoons have long enjoyed a high rank among fishing lures; and for good...
From its oversized paddle tail and full-body roll to a design that activates at crawl speeds, the Dozer is built to move water and trigger strikes whe...More
From its oversized paddle tail and full-body roll to a design that act...
The Chug Norris 72 doesn’t just sit on the water, the water sits under it. Proven on the toughest saltwater fish, it now dominates freshwater topwat...More
The Chug Norris 72 doesn’t just sit on the water, the water sits und...
Big fish break weak gear...the Sumo Shrimp fixes that. Every part of this lure is designed for strength, balance and strike-triggering realism that he...More
Big fish break weak gear...the Sumo Shrimp fixes that. Every part of t...
The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait...More
The extreme scent dispersion of Gulp! expands the strike zone allowing...
A combination sharply appealing visual features, a crisp erratic action, heavy duty hardware and infallible inner strength to deliver the sub-surface ...More
A combination sharply appealing visual features, a crisp erratic actio...
Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or s...More
Just cut it, hook it and cast it. All you need is sharp scissors. How ...
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