Collection

Low profile, paddle specific foam design, Six adjustment straps to cinch vest up for a snug fit Read more

Convenient webbing grab straps for aid in throwing during rescue and double as convenient carry handles Read more

Onyx inflatable life jackets and belt packs are ultra-safe, low-profile, extremely comfortable and inflate one of two ways: either automatically or manually Read more

This bait can be fished on the back of a jig or solo as a ned style bait. The Rattlin' Chunk uses the same patented flange appendages from the Krackin' Craw Read more

The Googan Baits Rattlin' Ned will help you bring the noise. Each 2.75'' Rattlin' Ned is equipped with an internal rattle system that gently puts off a fish-friendly sound upon retrieval. Read more

This lure is a companion trolling lure to the Mack Stick Deep Diver billed/bibbed lures.  In this form the lure is to run fast and straight from 6-15 knots.  Read more

The Savage Gear Squish is a center balanced jig that moves erratically sideways through the water column to keep the bait in a fish’s strike zone longer. Read more

The TroutTrick is absolutely deadly not just on spotted seatrout, but also redfish, flounder, stripers, bass, and more! Read more

Our top-selling bait worldwide, MinnowZ replicate the look, action and strike-evoking attraction of a live minnow better than any soft bait on the market. Read more

River2Sea’s Whopper Plopper, designed by the legendary angler Larry Dahlberg, is his secret weapon for musky fishing. Read more

The soft, pliable tail rotates on the harness and creates muskie alluring rumbles at variety retrieve speeds and depths. Read more

Vudu "Swimbaits" are also built from "Tough As Hell" TPE plastic. If you love throwing swimbaits, get ready for the very best chunk & wind baits out there. Read more

The Vudu Weedless comes with a belly style hook configuration which makes it much more weedless than our traditional Vudu Shrimp Read more

The new Vudu 6" Shads are made from "TOUGH AS HELL" TPE, The serrated tail articulates, creating a life like swimming action Read more

These lures can catch anything from freshwater Large Mouth Bass to saltwater Seatrout, Redfish, Flounder and Fluke. Read more

The C.A.L. Jerk Bait is available in two sizes - 4” forktail and 5.5” diamond tail. They may be fished topwater or sub-surface. Read more

The durability and versatility of the D.O.A. shrimp is still "the gold standard" in artificial lures. From freshwater Bass to saltwater Redfish tournaments Read more

The Feather Trolling Jig™ is killer on dolphin, tuna, wahoo, sailfish and yellowtail. It is rigged with a double hook and 125 lb mono. Read more