Z-Man

Designed in conjunction with elite inshore angler Captain C.A. Richardson, the 6-inch DarterZ features a slender profile and forked tail that mimics needlefish, ballyhoo and sand eels Read more

A segmented body and thin paddle tail allow the PaddlerZ to be fished as twitch-, wake-, or swimbaits, on both fast and slow retrieve speeds. Read more

Incredibly lifelike and durable, GrubZ are great fished on their own or make for the perfect jig or spinnerbait trailer. Read more

Designed to pair perfectly with ElaZtech® swimbaits and jerk baits of all sizes, ChinlockZ SWS (Snagless Weight System) weighted hooks are built on heavy-duty Mustad® UltraPoint® hooks Read more

Mating the signature ribbed body of the TroutTrick® with Z-Man's exclusive curved paddle tail creates a unique bait with lifelike swimming action that attracts bites from not just seatrout, but a variety of fresh-and saltwater gamefish Read more

Designed around the knowledge that gamefish target the eyes of baitfish, these jigheads sport the largest eye of any jighead in their class. Read more

Featuring the same design and head shape as the standard Trout Eye Jigheads, the finesse version sports a smaller, yet equally strong, 1/0 Mustad® UltraPoint® hook Read more

Developed by South Carolina seatrout fishing guru Ralph Phillips, the Trout Eye Jighead is the ideal jighead for inshore saltwater fishing. Read more

A super-lifelike, salt-impregnated soft jerkbait with a lively, split-tail design that perfectly emulates erratic baitfish action Read more

While shrimp typically swim forward in a slow motion, they move backwards quickly in sharp, short bursts when frightened or chased--and nothing gets inshore gamefish fired up like the sight of fleeing shrimp! Read more

Anglers seeking to mimic deep-bodied inshore forage like menhaden, pinfish, threadfin, pilchards, croakers, or shad make the Scented PogyZ their go-to bait. Read more

Mag SwimZ, a full-bodied, 8-inch swimbait ideal for targeting larger salt- and freshwater gamefish. Read more

The TroutTrick is absolutely deadly not just on spotted seatrout, but also redfish, flounder, stripers, bass, and more! Read more

Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile, the RaZor ShadZ pulls double duty as a first-of-its-kind floating/diving soft pastic Read more

Our top-selling bait worldwide, MinnowZ replicate the look, action and strike-evoking attraction of a live minnow better than any soft bait on the market. Read more