Collection

This compact, dense jig gets down through the water column erratically falling and stopping and changing direction with its unique angles and design. Read more

THE PELAGIC ULTRATEK HOODEDWOMEN'S FISHING SHIRT WAS SPECIFICALLY DESIGNED FOR WOMEN WHO LOVE TO FISH, SPEND TIME ON THE WATER Read more

Drop in and bliss out with the casual, breathable, classic comfort of the Pehuea. Read more

Whether you’re exploring the dry caves and beaches along Kaua‘i’s north shore, or catching a Maui sunrise from the summit of Haleakalā Read more

Built for ocean adventures, our Moku Pae brings a modern approach to the traditional boat shoe. We designed it with breathable mesh and our signature Drop-In-Heel
for easy, barefoot wear. Read more

Understated style, soft leather, lasting comfort—the ʻAukai will be the most versatile style in your closet. Slip them on and head to the beach or throw them in your bag for the next road trip Read more

The Tuahine is the ideal all-day leather sandal. Crafted with waterproof, full-grain leather and stitching inspired by the winds of Hawaiʻi, Read more

Engel, the original high-performance roto-molded cooler was built for toughness and durability. "IGBC Certified Bear Resistant Container" - molded on rear lid of the cooler Read more

The ultimate leak-proof cooler. Ideal for hunters and kayak fishermen. Load it onto the back of your 4-wheeler or truck and head out for a great adventure outdoors. Read more

Keeps food and drinks cold. It doubles as a dry box - keeping out moisture and/or dust from your valuable electronics, emergency kits, and cameras. Read more

First came the Pro Jet, then the Super Pro Jet, these jets are now favorites to Pro & novice alike. Ascension Pro Jet is the super charged big brother, all weather, rigger special weapon #1 --you can't afford not to fish it Read more

One of our absolute standard for your spread. A super light tackle lure loves to run in a short or long rigger. Just add salt water. Read more

Tahitian Prowler will find favor with many trollers right off the git-go, all weather, all species, all tackle, cupped-jet through the nose all trolling speeds with a high hook up ratio. Read more

Another sized down Breakfast just waiting to be devoured by a Marlin or other predator. This Breakfast is sized for action. Read more

Here it is, you asked for it now it is part of my lure weaponry system, a sized down Breakfast, one that compliments a full size standard Breakfast. Read more

Tuna of all sizes along with Sailfish, Mahi Mahi, White Marlin, Blue Marlin and the rest will be chasing and catching this exciting, darting, dashing, swimming mini Pelagic Breakfast bait. Read more

Mahi Candy is ready to come out and knock out Mahi-Dorados-Dolphin fish like no lure before it! Sized perfectly to be sweet candy for Mahi Mahi Read more

Cupped nose, large jets, all weather rigger favorite, the A.P. has won tournaments worldwide.  This is a lure you can't afford not to have working in your pattern. Read more